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Consulting & Custom Training

Let’s work together so you can win a bigger, more diverse, and fiercely loyal customer base

Whether its training your team on inclusive marketing principles, co-creating the specifics of what building an inclusive brand looks like in your business, or getting insights to deepen the degree of customer intimacy you have with the people you serve and want to serve and how they relate and engage with you brand, we can build a plan that works for you, your team, and your business.

The following three areas all play a critical role in your ability to build an inclusive brand that earns the loyalty of consumers from underrepresented and underserved communities. They are all also areas where I can focus consulting and or training engagements with you.

Ways I Can Help

Research & Insights

Deepen the degree of intimacy and cultural intelligence you have for underrepresented and underserved consumers. Map and understand how the customer journey and degrees of success differ for the various identities you choose to serve.

Consulting & Audits

Assess how well your brand currently performs at making people from underrepresented and underserved communities feel like they belong with you. Build the internal infrastructure and policies to consistently deliver authentically inclusive products, services, and experiences throughout your entire customer journey.

Speaking & Training

Keynotes and training sessions to give your team the knowledge, insights, and confidence needed to show more people, including those from underrepresented and underserved communities feel like they belong with you.

Conversion Optimization

Testing to understand how and why different communities and identities view and respond to your content, messaging, and customer experience.
Some of my clients for consulting & live team (in person & virtual) training include:

Get a feel for my speaking style

Let's Chat

Book an appointment to chat about how I can help you attract and retain a diverse customer base.

Or shoot me an email at sonia at soniaethompson.com

Consulting & Custom Team Training - Inclusive Marketing HUB