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Ep. 110: Essential Lessons From Nike’s WNBA Signature Shoe Controversy

It’s reported that Nike will be signing a signature shoe deal with Caitlin Clark. While excitement for, viewership, and support of women’s sports, including the WNBA are on the rise, there are some major disparities happening from a representation standpoint.

Nike’s shoe deal with Caitlin Clark amplifies the problem. In this episode, I walk you through what’s happening, dive deeper into the root cause of the issue, and cover how all of this impacts your brand.

LinkedIn post that inspired this episode

Episode 45: Factors that influence your customers’s success that you should be aware of

Get the episode transcript here

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