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Ep. 67: Evite CMO shares how the brand included more consumers in the parenthood category

In this episode you’re going to hear about how Evite, a company that touches over 100 million people in the US each year — has embraced expanding the way they thought about who had the problem their brand solves, particularly as it relates to the parenthood journey, and how that’s allowed them to serve more people.


Get the full Transcript of the episode here

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